Tuesday, February 25, 2014

The Entrepreneurial Spirit

By: Brandon Gaskins


  I believe every person has the ability to turn their dreams and passions into a viable business. Just like a mechanic, entrepreneurs must have the right tools to get the job done.Regardless of what type of business you decide to venture in there are an infinite number of challenges you will face. Life is all about challenging you to see what type of person you are becoming. You must see these challenges, not as problems but tools to sharpen your skills; always remember, there is no glory without struggle.

  The entrepreneurial spirit requires no cash or credit, all you need is the belief that you can turn your idea into a business. Here is a small blueprint of what you should have if you want to move forward.

1. Product/Service - You may think this is easy, but many people have so many ideas they find it hard to focus solely on one.  Once you have narrowed it down to one make sure your offering is something the public will find beneficial and useful. The key to success is an offering that will lend itself to be a repeat business.

2. Persistence - An entrepreneur will rarely find his/her niche, the first couple of attempts. There will be countless hours of second guessing yourself. Instead of second guessing yourself work and rework your idea until you feel comfortable enough you can turn your idea into a viable business.

3. Patience - You cannot put a time limit on becoming a success; you have to throw all time clocks out the window. With laser point focus, you must be willing to create for yourself what you cannot expect others to. Coming up with an idea is only a small step in the process; you have to do your due diligence and find your market.

4. Personality - You don't have to become an infomercial salesman but you do have to speak enthusiastically about what you have to offer. You must speak with the confidence that your offering is something the public needs and wants. You have to become a product ambassador; you cannot expect everyone to find your product useful, but they may know someone who can. There is never a time where you should not be pitching your business.

5. Passion - You cannot expect your business to become a success if you only spend 30% of your time working on it. How can you expect the public to be excited about your offering if your are not.

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